THE PITAGORAS INTERNACIONAL SA. TECHNOLOGY

The BOOMBUST Cycle Point Predictor (Copyright 2006) technology has its genesis in proven studies going back over 1100 years.

Yes, it's true, and most of you won't believe us. Your disbelief is no accident. What we have to say conflicts with your belief systems .Initially you will perceive us as attacking your most cherished thoughts. But are these really your thoughts, or just a virus laden download from a hacker site/school system/movie?

We will start this essay with some definitions. This always enhances data transfers.

A belief is defined as an unshakable belief in something without need for proof or evidence. You have been trained to reject any thoughts that challenge your "hard won" training. "Hard won" is the correct term, as you spent years struggling to master the "right" information. Everything that is important to you depended on your achieving these goals. Rewards, group acceptance, and your opinion of yourself. all depended on your mastery of these beliefs and behavior. Failure to parrot back the proper answer, or exhibit the proper behavior, always elicited a negative response. No cracker for you, Polly!

You are conditioned. Education, Advertising, and Propaganda have filled your mind with pictures and words that have created your world view, and your beliefs about the goals and behavior that govern your actions. Of course you will challenge this statement. Your hard drive is contaminated with viruses, so your CPU is malfunctioning! You need the latest version of the Premise Checker!Free downloads can be found at https://onlypill.tripod.com/

(if you stopped here, you get a cracker, Polly!)

Morpheus: This is your last chance. After this, there is no turning back. You take the blue pill - the story ends, you wake up in your bed and believe whatever you want to believe. You take the red pill - you stay in Wonderland and I show you how deep the rabbit-hole goes.

Edward Bernays created the world the we see today because he knew that you would probably reject the information we are giving you! Bernays admitted that he even created the government you have today! Familiarize yourself with the writings of Edward Bernays, the greatest hacker and virus creator in history. Then you will be able to understand yourself, and the world you live in!

Governments and large organizations are masters of behavior modification techniques because of their proven ability to create effective advertising and propaganda. Advertising agencies use the services of psychologists

In The Hidden Persuaders,Vance Packard (Packard 1957) unearthed evidence of many different varieties of behavior modification techniques being used.

Our research shows that you have been deceived, and led to believe that that academician's and their sponsor, the state , have told you the truth. When ones adds the chorus ( the media), no one dares to question the message. Marshall Mcluhan did say "The medium is the message"

Research conducted by Pitagoras Internacional SA. proves that the all mass movements, and group behavior in general, have no underlying logic or reason. Riots, fads, and fashions are all beyond rational analysis. As we reduced these observations into their basic components, it became obvious that there is no logic, or reason, motivating human behavior.

Reason is sometimes narrowly defined as the faculty or process of drawing logical inferences.

From Aristotle onwards, such reasoning has been classified as either deductive reasoning, meaning "from the general to the particular", or inductive reasoning, meaning "from the particular to the general". In the 19th century, Charles Peirce, an American philosopher, added a third classification, abductive reasoning, by which he meant "from the best available information to the best explanation", which has become an important component of the scientific method. In modern usage, "inductive reasoning" sometimes includes almost all non-deductive reasoning, including what Peirce would call "abductive". (See also logic, term logic.)

Reason has also been defined more broadly. George Lakoff and Mark Johnson explain reason and its scope in this manner: Reason includes not only our capacity for logical inference, but also our ability to conduct inquiry, to solve problems, to evaluate, to criticize, to deliberate about how we should act, and to reach an understanding of ourselves, other people, and the world. (Lakoff and Johnson 1999, pp. 3-4).

Reason is often opposed to sensation, perception, feeling, and desire. These definitions allow us to move forward to the true nature of human activities. The word is rationalization. The definition is of rationalize is; rationalize - defend, explain, clear away, or make excuses for by reasoning; "rationalize the child's seemingly crazy behavior"; "he rationalized his lack of success" Synonyms: apologize, apologize, rationalize, justify, excuse

We have provided the definitions from the accepted dictionaries We trust that this will suffice to establish understanding, and help you understand the problem!

We will now move forward to present the reader with the results of our research. We find very little correlation between facts and the decisions made by the "average person". Therefore, we can comfortably state that forces other that logic and reason are the primary motivators behind human behavior. We are referring to groups in this discussion.

What is the cause of human action?

Our research has shown a strong correlation between human behavior, and certain natural rhythms, or cycles. These rhythms are as old as mankind itself, and are always present at times of emotional peaks and valleys. This is the primary cause of our behavior, and all other explanations are just an attempt to rationalize our actions.

It is amazing how much effort is spent attempting to prove that we are rational animals. Nothing could be further from the truth. We are rationalizing animals, which is the opposite of a rational animal. Mankind will be never be rational. Individuals can exhibit rational behavior, but groups are incapable of rationality.

Our presumed rationality is refuted in the following study.

The Science behind Irrationality As I and others in The Hartman Group have hinted in earlier discussions (HartBeat 6, HartBeat 11 and HartBeat 12) within this forum, even though much of the contemporary consumer and marketing literature rests upon a view of the consumer as a rational, freethinking individual, an ever-expanding body of evidence suggests most real-world behavior is anything but rational.

It's a Pitagorean premise that this disconnect between theory (consumers as perfect) and practice (consumers as woefully imperfect) probably explains many of the shortcomings associated with current marketing perspectives. So rather than continuing to "spin our wheels" in a vain attempt at portraying ourselves as something we are not ("all wise" and "all knowing"), why not abandon up our collective pride (delusion), and meet the enemy face to face? Since most of us readily admit that humans are imperfect, why not look to see if there are identifiable forces causing us to make mistakes in similar patterns and similar directions?

Wouldn't it be interesting to know if there is any scientific basis underlying our errors in perception and judgment? To cite but one now infamous example, most of us are guilty in believing in the "law of small numbers." Even though we all generally agree that the odds of a flipped coin ending up "heads" is about .5, most of us encountering three straight "tails" on three successive flips would place the odds of the next flip coming up "heads" at much higher than .5, probably on the order of .7 or .8. Also know as the gambler's fallacy, this lapse in good judgment emanates from our tendency to exaggerate the degree to which a small sample (4 coin flips) estimates the population from which it is drawn (infinite coin flips). And as trivial as this error may seem to you or I, casino operators in Las Vegas depend on it quite heavily to fill their coffers.

At the cutting edge of research, a number of investigators are now taking a closer look at the cognitive limits to our ability to properly perceive pain and pleasure. These researchers are busy immersing human subjects in 39 degree water (supposedly quite painful!) in a variety of settings and duration's and then asking said subjects to evaluate their relative levels of pain.

Contrary to standard economic/business thinking, which assumes that individuals evaluate painful/pleasurable experiences (a nice day at Disneyland, a horrible movie, etc.) by "averaging out" their relative levels of pain/pleasure across the duration of the experience, these researchers are finding that humans look toward two primary measures (the level of pain/pleasure at the end of the experience and the relative change in pain/pleasure across the second half of the experience) in casting their evaluations.

While it may not be obvious at first, from a retail and marketing perspective, these implications are really quite startling. For example, if it is the level of pain/pleasure at the end of the experience that counts most, retailers may wish to seriously consider reengineering the "exit experience." Wal-Mart might be advised to move their infamous "greeters" to the exits. Similarly, big-box retailers such as Costco and Sam's may want to rethink the positioning of the "receipt cops," who hover conspicuously near the exits.

If consumers are, indeed, more sensitive to changes in pain/pleasure relative to an experienced standard, those retailers in the enviable position of commanding the highest price premiums (presumably by offering the best mix of products, services and experiences) may have the most to lose. Put another way, a retailer offering consistently average products and experiences might be looked upon more favorably by consumers than one which was originally far superior but had recently slipped -- even if it's current level was still superior to the "average" retailer.

Of course, these brief examples only hint at the enormous possibilities to come from what is a most exciting and (more or less) unprecedented development in the arena of human/consumer research. Namely, the decision to quit studying humans "as they should be" and, instead, look more closely at humans "as they really are."

Pitagoras Internacional SA.’s discovery was that fluctuations in mass behavior are consistent with certain natural rhythms. This frees us from most of the wasted energy in the search for the "why". We know when. The why is always a contrived story that allows us to avoid the obvious. Most people waste their precious time and resources in a futile attempt to discern some reliable pattern in these explanations of prior events. It is assumed that the "explanation" of a prior event is based on fact and sound logic.

"Experts" are always employed to present the "findings" No hint is given that these explanations are merely stories that were created to meet some agenda. One might conclude that this illusion of rationality was created to prevent most people from gaining some control over their lives. Perhaps it is our overwhelming need to believe that we are rational that has created this myth. One could spend a lifetime speculating about this, but we wish to move beyond the speculation trap, and participate in life.

Pitagoras Internacional SA has developed a unique system of prediction through the merger of physics and psychometrics. This combination of scientific disciplines has yielded a reliable determinant of group behavior. Groups exhibit peaks (manic) and valleys (depressive) in their emotional energies. We live in a bipolar energy field (yin and yang). These swings in emotions influence the level of commitment (intensity) that groups apply to their activities.

Economic activities are the most severely affected. Salesmen know this process intuitively, and will a push a potential customer almost to the breaking point for a commitment before that customer has a change in emotional energy. Yes, salesmen are actually rationally with their techniques, and much can be learned about human nature by observing successful salesmen.

The BOOMBUST Cycle Point Predictor (Copyright 2005) is the result of this research. It is the exclusive property of Pitagoras Internacional SA.. These points are the predicted occurrences of the peaks and valleys of emotional energy, and they are the primary reason for changes in mass psychology.

Natural Laws will rule all life forms until the lemmings stop jumping off the cliffs every seven years. It is the design of life's matrix, and nature does not change its mind. We know that you will probably reject our findings. Fortunately for us, Natural Law does not require your sanction We have no vote in the grand scheme of things, but we do have the opportunity to learn some of the Natural Laws. Harnessing Natural Law is the secret of real success!

PITAGORAS INTERNACIONAL SA. Copyright 2006